Cleanfax, MayJune 2018
A ll carpet cleaners want more regular contract commercial jobs After all whats not to love Regular cash ow routine drama free work that doesnt require a lot of customer interaction and super high pro t margins And restoration contractors love having a relationship with commercial and institutional accounts when a sudden disaster strikes the complex Your challenges Since practically everyone wants more contract carpet cleaning accounts therein lies the challenge It all comes down to the much hated cold call sales visit Virtually everyone including myself su ers from the dreaded fear of rejection However most of us conquer this fear if only out of the simple desperation of making payroll or our mortgage payment But the day will come when you must force yourself out of your comfortable routine and dedicate the morning to making sales calls Youll head out the door and go on your way to confront your rst potential client But what do you say after youve forced yourself to walk into a business or facility Lets keep it simple MARKETING AND SALES 22 CLEANFAX MAY JUN 2018 The Commercial Carpet ANALYSIS FORM Use the CCA to tackle the challenge of those detestable much hated cold call sales visits BY STEVE TOBUREN
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